Orientation and Transitions Program Marketing Project

As an Orientation Leader Lead managing the @uwbotp Instagram account, I have successfully generated a social media calendar, created content, and managed engagement with over 800 followers on Instagram. I implemented the trafficking of all the program's creative marketing through Facebook and Instagram.

In addition, I designed graphics to advertise the program, campus events, and resources, helping new students get involved. These efforts have significantly increased awareness and attraction to our program, showcasing the fun of campus involvement and providing essential resources for students.